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Sports Law

Keeping pace with a highly sophisticated and globalised sector.

In today's culture and on a global scale, sport and sport-related businesses are becoming a significant commercial reality with high financial and reputational stakes involved. Negotiating sports contracts and complying with new regulatory and disciplinary challenges create a need to have access to professional sports law advice from experienced specialists.

Our experts have an unmatched depth of knowledge in the sports industry, with a comprehensive practice that offers a wide range of services throughout Switzerland and abroad. With one of the leading sports law departments in Europe, our specialists provide comprehensive tailored advice and legal services matched to the specific needs of our clients in the sports industry.

Advice and legal services to a wide range of clients in the sports industry

Our sports lawyers represent many of the leading international sport organisations, sports clubs, sporting event organizers, broadcasters as well as individual athletes in litigation, sports arbitration and other proceedings as well as in transactions in the sports industry.

Our experience covers the full spectrum of sports industry legal matters:

  • Regulatory and disciplinary disputes
  • Sponsorship, venue partnerships, event contracts, broadcast rights, media and TV rights as well as naming rights
  • Litigation and arbitration in sports-related disputes, often before international sports federations and the Court of Arbitration for Sport (CAS)
  • Marketing, promotions, privacy, social media, merchandising and other intellectual property matters
  • Advice and representation of broadcasters, operators of satellite and cable television service providers on regulatory and contractual issues
  • Tax and estate planning for athletes, coaches, sporting event organisers, etc.
  • Brand protection for athletes, including in respect of charitable endeavours, endorsements, domain names and social media

Multi-lingual Switzerland-wide presence.

Chambers Europe 2016

Very high level of professionalism, expertise and experience when dealing with case.

Legal 500 2020

Depth in experience before the Court of Arbitration for Sport and Swiss courts.

Legal 500 2020

Bär & Karrer have an outstanding reputation in sports law.

Legal 500 2020

We had a very good impression of the team.

Client in Chambers Europe 2016

Quick understanding, great experience in international matters and unique arbitration and litigation expertise.

Legal 500 2016

Acclaimed media and sports law practice, also offering expertise in the telecoms sector.

Chambers Europe 2016

I would highlight the strong technical quality of its lawyers and the meticulousness in the work they do.

Client in Chambers Europe 2018

High-quality advice in a very prompt manner.

Legal 500 2018

Multi-lingual Switzerland-wide presence.

Chambers Europe 2016

Very high level of professionalism, expertise and experience when dealing with case.

Legal 500 2020

Ranked in Tier 1 by Legal 500

Legal 500 2020

Ranked in Tier 1 by Legal 500

Legal 500 2020

Ranked in Tier 1 by Legal 500

Legal 500 2020

Deals, Cases & News regarding Sports Law